Maeve Roughton
Creative & Comms

Most of the time I just say I like/don’t like these words/pictures/things.

The rest of the time I build stories, strategies, identities, and teams. 

maevestrangeways [at]


Brand Film, Web Copy
Writer, Strategist

Every industry has its outsiders. In 2015, Madhive burst onto the stale ad tech scene like the Kool-Aid man on a sugar-high, and quickly became the leading tech company engineered for modern TV advertising.

Years later, they asked me to whip up a bold brand manifesto that aligned with their identity and translated to animated film. We then passed the script to award-winning creative agency Buck for visual treatment. 

Oh, yeahhhh!

Watch below (sound on!) and see more at